Packaging is the external performance and marketing method of a product. For packaging, many countries have defined concise and clear. For example, in the United States: packaging is preparation for the shipment and sale of products; in the United Kingdom: packaging is the artistic, scientific, and technical preparation for the transportation and sale of goods; in Canada, packaging is considered to be the supply of products A tool that can be delivered to customers or consumers to keep the product intact; the definition of packaging in China is: a general term for auxiliary products, such as to protect the product during circulation, facilitate storage and transportation, and promote sales. Nowadays, people know more about packaging and give it a wider meaning. From the viewpoint of system theory, the purpose, requirements, constituent elements, functions and practical operations of packaging are linked to form a complete packaging concept.
Flocking blister box
Change the packaging strategy. That is to replace the original packaging with new packaging. Generally speaking, the flocking blister box used by an enterprise and a retailer should be relatively shaped, but when the following three situations occur, the enterprise should adopt a packaging transformation strategy:
(1) There is a problem with the quality of this product, and consumers have formed a bad impression on it;
(2) The product quality of the enterprise is acceptable, but there are many competitors of similar products, and the original packaging is not conducive to opening the product sales situation;
(3) The sales of the product are acceptable, but because the enterprise uses the packaging for too long and the cost is too high, the enterprise reduces the cost, which will cause consumers to feel stale.